Thanks to the terrible incident becoming viral, a pole vaulter who lost out on an Olympic gold due to his lack of masculinity has now been handed a fresh opportunity.
An pornographic website gave French pole vaulter Anthony Ammirati a substantial money after his young companion ruined his hopes of earning a medal for his native country in Paris, which half the globe observed.
Ammirati had a shot at making it to the finals after clearing the 5.40-and 5.60-meter bars, but his 5.70-meter effort ended in a somewhat terrible fashion.
The bar came tumbling down with him when his penis clipped it on his third effort, which was the most near-successful attempt.
Because there were so many cameras focused on him, we got to see the whole thing unfold in excruciating slow motion.