A 22-year-old tiktoker becomes viral after adopting a new “skincare routine” that involves not washing her face for seven weeks.

 

At first, she kept her choice a secret from her fans, who now number over 125,000.

However, by April, viewers began to wonder about changes in her complexion, including discolouration, flakiness, and a scaly texture.

@tiazakher

She responded by sharing a video that has now received over 10 million views, in which she explains her decision.

Zakher referred to her method as the “caveman” regimen and explained the change as a natural aspect of her skin’s healing process.

During the call, she said that she didn’t come up with the name on her own but instead found it online when looking up similar exercises.

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