The lawsuit alleges, in addition to using deceptive marketing. Delman Coates said that it is difficult to persuade minority populations to adopt healthy lifestyles, saying,
“I am deeply saddened by the way African-American slaves were used for the production of sugar and now African-Americans are dying because of sugar.”
He said, “We are challenged by the messages they’re receiving from companies like Coca-Cola and the beverage industry.”
William Lamar said, “We hope that Coca-Cola will stop marketing these drinks as something that is healthful and healthy.” However, Coca-Cola rejected the pastors’ claims,
Stating that they were “legally and factually meritless” and that they “will vigorously defend against them.” “The beverage industry in America is aware that we have a significant part.