The emergence of digital media and streaming services has disrupted TV ratings in recent years, but CBS’s decision to lean more on opi-drive content for its more popular.
Hour might draw people who would otherwise turn to podcasts or other video content for comparable entertainment. Up until now, this time slot has been dominated.
By relatively safe, lighthearted programming, but this new show is set to provide a refreshing alternative. Experts in the industry are intently monitoring CBS’s performance.
As it embarks on this high-stakes undertaking. The success of the program may redefine what television can be and encourage other networks to take similar chances.
If CBS’s risk is successful, it might usher in a new age of talk programs with strong personalities and genuine arguments, replacing the traditional forms that are becoming more outdated.
Additionally, if the audience engagement levels reach the threshold, this partnership between Kelly and Owe might be transformative for both CBS and the television industry as a whole.
